For independent retailers, the early morning hours can make or break the day’s sales. Commuters stopping for coffee, gas, or a quick breakfast are looking for convenience—and a fast energy boost. This is your chance to capture that traffic with strategic 5-hour ENERGY® displays.
Why the Morning Rush Matters
- High Foot Traffic: Most convenience and independent retailers see a spike in visits between 6–9 a.m.
- Impulse Driven: Shoppers are often in a hurry, making placement and visibility critical to conversion.
Repeat Behavior: Morning routines are consistent—once a customer associates your store with their “go-to” energy solution, they’re likely to return daily.
Display Strategies That Drive Sales
- Front Counter Placement: Position 5-hour ENERGY® near the register to maximize visibility and impulse grabs during checkout.
- Coffee Station Tie-In: Many commuters already stop for coffee—place 5-hour ENERGY® next to coffee condiments or bakery cases as a quick add-on.
- Grab-and-Go Zones: Create small “commuter power” displays near cooler doors or snack sections where customers make last-second decisions.
Themed Displays: Use signage that highlights “Own Your Morning” or “Fuel Your Commute” to make the connection clear.
Products to Prioritize
- Top Flavors: Stock best-sellers like Extra Strength Berry and Grape.
- New Excitement: Rotate in limited-time or new flavors to spark trial.
The Payoff for Retailers
Independent retailers who prioritize commuter-focused displays see stronger morning basket rings and increased repeat traffic. By making 5-hour ENERGY® easy to see and grab, you turn a quick stop into a sales-driving habit.
Tip: Refresh your display monthly to keep the offering exciting, and use your Retailer Rewards points to access materials that help your store stand out during peak commuter hours.
