When displayed in a well-stocked three- or nine-tier countertop rack, 5-hour ENERGY shots are a top-performing impulse purchase. Highly portable and highly profitable, customers are drawn to 5-hour ENERGY shots for the great taste and energized feeling they provide. The brand dominates the energy shot category, with a 90% market share.†
Top Impulse Purchase


Always Innovative
The makers of 5-hour ENERGY are always monitoring the market and working to create new flavors and innovative, category-leading products. Distinctive tastes such as Tropical Burst, Strawberry Banana and Watermelon excite customers and give retailers more items to sell. The 5-hour ENERGY drink continues that history of innovation in on-the-go products.
Most Profits Per Linear Inch
Few products have the profit margins of 5-hour ENERGY shots. They generate $1.50 in profit per linear inch of counter space, which is among the highest of any convenience store product category.† Not even chips, soda or candy offer you the moneymaking opportunity of selling 5-hour ENERGY shots.

